Vance Packard wrote a pioneering book on advertising called The Hidden Persuaders. Hidden or otherwise, we are all persuaders, advertising our ideas or interesting others in our experiences, which is why everyone needs to know how to write – for school and college courses, proficiency tests, college applications, careers, and one’s own satisfaction.
There are no miraculous weight loss programs and there is no magic writing formula. Nevertheless, like many crafts we can all become better writers by being taught the required skills creatively and engagingly, in a step-by-step approach that replaces confusion with confidence, a blank page with bold paragraphs.
There are no miraculous weight loss programs and there is no magic writing formula. Nevertheless, like many crafts we can all become better writers by being taught the required skills creatively and engagingly, in a step-by-step approach that replaces confusion with confidence, a blank page with bold paragraphs.
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